Fundraising Under Pressure: Are big gifts getting riskier?
Jul 15, 2021
As all fundraising leaders know, the ethical due diligence doesn’t stop when you accept the gift - it must continue thereafter and you will need the resources to regularly review and risk assess your donor list.
Joint CEO Susie Hills recently had a chat with Consulting Fellow Penny Hubbard about the challenges of fundraising with a small team. Here's how their conversation went:
Susie: The last 12 months have created tremendous pressures for fundraising teams. Many have seen budgets cut or frozen, staff furloughed and, of course, all the challenges of working from home and juggling caring that we have all faced. What do you think its harder for small teams to respond to these challenges?
Penny: Whilst it is entirely understandable that the immediate reaction of some organisations was to cut costs, th...
For a sector that is normally very open and discursive, and has strong personal relationships, I was struck by how much of a barrier Covid has been in promoting wider understanding of what is going on in fundraising.
Susie Hills says it’s time to dust off the art of the review, reinvent it and super-charge it for 2021. It’s time to develop review processes that are focused, effective, swift, compassionate and energising.
The Coutts philanthropic reports showed that the biggest gifts from £million donors went to Education and Research. So yes, donors will give significantly to this area. But how do you alert them to your cause, and catch their interest?